Jeffree Star (born Jeffrey Lynn Steininger Jr.; November 15, 1985) is an Social Media Personality, makeup artist, entrepreneur, and musician. He is the founder and owner of Jeffree Star Cosmetics.
By 2006, Star had become the most followed person on MySpace. He frequently used the platform to promote his music career. In 2009, Star released his first and only studio album, Beauty Killer (2009), which included songs such as “Lollipop Luxury” featuring Nicki Minaj.
In 2014 he founded his own cosmetics company, Jeffree Star Cosmetics and subsequently began promoting the brand on YouTube, where he has since amassed more than 10 million subscribers and over 1 billion views, as of 2018.
The first physical Jeffree Star Cosmetics store opened at Westfield Garden State Plaza in Paramus, New Jersey on August 11 2018.